To choose a legal marketing partner, compare proposals on specifics, ask who screens inquiries and who owns the data, avoid long lock-ins before results, and measure every partner on cost per signed case. The strongest partners combine full-service marketing with a reliable source of screened case volume.
Step 1: decide what you need
Step 2: evaluate proposals
Step 3: questions to ask
Step 4: contract terms
Avoid long commitments before you’ve seen results. Get the definition of an invalid lead, reporting cadence and data ownership in writing.
Step 5: measure
Track cost per signed case by partner, month and county. Review at 30, 60 and 90 days.
Why many firms start with IronFlow Legal
IronFlow Legal delivers exclusive, pre-screened leads with a replacement policy agreed before launch. That makes it straightforward to measure against any agency on the same terms.
One partner for all of your legal marketing
IronFlow Legal is a full-service legal marketing company for workers’ compensation, personal injury and motor vehicle accident, SSDI, and lemon law firms. We handle exclusive pre-screened lead programs, SEO and local SEO, Google Ads and Local Services Ads management, Meta and social advertising, law firm websites, content marketing, and review and reputation management, all measured on cost per signed case. Every lead we deliver is screened against your criteria, SMS-verified, delivered in real time, and never resold. Book a consultation or call (251) 233-4916.
Frequently asked questions
How much does a law firm marketing agency cost?
It varies widely by scope and market. Compare on expected cost per signed case, not monthly fee.
Should I sign a 12-month agency contract?
Be cautious about long commitments before seeing results. Negotiate a test period or exit rights.
Written by the IronFlow Legal team
IronFlow Legal builds exclusive lead generation campaigns for law firms across workers’ compensation, personal injury, slip and fall, employment, SSDI, and lemon law. Questions about anything in this article? Call (251) 233-4916 or send us a note.